六和包装与日和新材的企业文化
六和、日和企业， 是一家积极创导“爱和惜缘、秉承感恩”的具有独立个性且人心所向的“人和同作、言和共欢、心和同乐、律和同守、念和共识、利和同享”文化理念的企业；我们坚持以和为基础求发展，持续提高自身的文化素养，在“人和企盛、仁和业强”的共识下，不断地从平凡走向卓越。
一、 日和的使命：以极美的包装点缀您精彩的世界
二、 日和愿景：成为最受欢迎的包装企业。
三、 日和文化的核心价值观：仁爱、精益、向上
四、 企业精神：追求卓越，精益求精
五、 经营理念：经营团队、经营文明、经营一流产品。
六、 管理理念：从关怀到自律、从自律到激励
七、 用人理念： 品德第一、能力第二； 执行第一、沟通第二。
八、 竞争理念：狭路相逢勇者胜，勇者相逢智者胜，智者相逢仁者胜。
九、 服务理念：超越期望、感动客户
十、执行之道：一个必须，二个观念，三个态度。
1、一个必须：没有不可抗拒的因素，就必须按时、按质、按量地完成任务。
2、二个观念：服从第一，共识第二； 效率第一，完美第二。
3、三个态度：坚决执行，全力执行，创造性地执行。
十一、为人之道：三多，四对，五不。
1、三多：多看别人的长处，多想别人的好处，多帮别人的难处。
2、四对：对上，同心同德，尊敬服从；对下，热情关怀，严格培养；对内，
严于律己，宽以待人；对外，平等友好，与人为善。
3、五不：不贪婪，不虚荣，不霸道，不自私，不悲观。
十二、为商之道：
追求盈利，但不唯利是图；勇于竞争，但不伤天害理；公平交易，但不斤斤计较。
图形1 
宁波六和包装有限公司的企业标识，是一个塑造“六和”企业、阐述“六和”理念、表达“六和”企业人文精神象征的图腾标志。由抽象“两手相扣”的图案组成，又以圆作为两手相扣图案的衬底，整体含义为：“圆满和好、互信友爱”。
图形2 
日和标志，是以“日和新材”汉语拼音字母大写首字母“RHXC”组成，其主题是“日和”，“新材”是企业产品研发的方向；“日和”的基本含义就是“日日和平、天天幸福”；它其实就是源于“六和”，是六和的发展与延续；一个群体能达到“六和”的境界，接着就会出现人人自尊、互相和好，就会变得日日和谐、迎来天天幸福的美好生活。
因此，日和新材的使命就是“以极美的包装点缀您精彩的世界”。
Quality and Enterprise Culture
The pursuit of quality is an indispensable part of our enterprise culture. The service tenet of Liuhe Packaging is: quality first, customer foremost. From the entry test and detection of raw materials, to the inspections in each production process, to the strict control of the spot check of finished products before leaving the factory, we have quality supervision and enforcement mechanism set in every process. We got ISO9001:2008 Quality Management System’s Certificate in 2012. But we still keep making efforts for enhancing our product quality and after-sales service quality all the time.
Liuhe Packaging’s understanding of quality is: materials are limited, but quality is infinite
Liuhe always upholds the spirit of “diligence, precision, courage, fairness, earnest, safety” in the company, trying to put the Liuhe Philosophy, i.e. “harmonious relations for common efforts; kind words for common joys; united hearts for common delight; same rules for common observing; unified ideas for mutual encouragement; common interests for sharing”, into practice. With a very responsible attitude, Liuhe gave a satisfactory answer to the society: “good products choose good packaging; Liuhe packaging packs good products”, to fulfill Liuhe Packaging’s ultimate mission of “creating infinite value”.
The Brand Culture of Liuhe Packaging
Ningbo Liuhe Packaging Co., Ltd. is a specialized corrugated board and corrugated carton printing enterprise. Though its products are not terminal civilian products, the company attaches great importance to its brand building and brand culture communication no less than those of terminal products. The company maintains its brand image by providing good quality products and sincerely thinking for the customers all the time. Thus it has set up a good reputation in the market, established a quite high position in the industry, and won more than 100 famous brand enterprises as its partners.
The company keeps improving its brand management, building its brand culture, and exploring the culture connotation of “Liuhe” in depth. It combined the enterprise style of “diligence, precision, courage, fairness, earnest, and safety” formed in a long term with its enterprise vision for the future, and confirmed the Liuhe Philosophy of “harmonious relations, kind words, united hearts, same rules, unified ideas and common interests”. In recent years, the company even actively invited famous designers to design its brand logo, applied for a registered trademark, and decisively introduced a brand VIS (visual identification system), to put brand building and enhancing enterprise image on a higher strategic level.
When a person has good moral qualities, he also cannot neglect his looks. It’s the same for an enterprise. Products should be of good quality, but the company’s spiritual outlook and overall image also should be good. The work policy guiding Liuhe people is the Liuhe Philosophy. It’s the essence of Liuhe’s brand culture to try to “be both pretty and smart, and unite knowing with doing”. It’s like the slogan of Liuhe Packaging: “good products choose good packaging; Liuhe packaging packs good products”. Only the combination of a good thing with another good thing can produce a better thing. Only the unity of inside and outside where the appearance is consistent with its content has real value. This is our eternal pursuit of creating infinite value. As a result, the ultimate corporate vision of Liuhe brand is: to create infinite value.
Liuhe Philosophy
Ⅰ. Harmonious relations for common happiness: to get along well and work together happily.
Ⅱ. Kind words for common joys: to speak kindly and reasonably.
Ⅲ. United hearts for common delight: to be united into one and make joint efforts. Only when we work with one heart can we feel happy.
Ⅳ. Same rules for common observing: everyone should follow the discipline and abide by rules and regulations
Ⅴ. Unified ideas for consensus: to unified ideas, share the same world view, and set up correct view of life values
Ⅵ. Common interests for sharing: to work through win-win cooperation and share benefits.